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The term ________ marketing was coined by Steven Jurvetson in 1997.

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Question ID #2539

Correct Answer: B. viral

Question: The term ________ marketing was coined by Steven Jurvetson in 1997.

A. Word of mouth

B. viral

C. guerilla

D. morph

Correct Answer: B. viral

The term ________ marketing was coined by Steven Jurvetson in 1997. - MCQ Explanation

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Correct answer: B. viral